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Jack Daniel’s 10 Year vs Russell’s Reserve 10 Year

Comparing Jack Daniel’s 10 Year and Russell’s Reserve 10 Year reveals a matchup between a traditional, even-keeled Kentucky staple and a traditional, spice-driven Kentucky staple.

Key Specifications

Feature Jack Daniel’s 10 Year Russell’s Reserve 10 Year
Type / Style Traditional Tennessee Whiskey High-Rye Bourbon
Mash Bill 80% corn, 8% rye, 12% malted barley 75% corn, 13% rye, 12% malted barley
Age 10 years 10 years
Proof 97 proof (48.5% ABV) +7 proof 90 proof (45% ABV)
Approx. Price 1 ~$70 – $90 ~$40 – $50 ~$35 less
Availability Limited Widely available easier to find
  1. US shelf prices as of 2026-10; they vary widely by market.

AG’s Rating and AG’s Notes

Jack Daniel’s 10 Year

Not rated yet

No notes yet.

Russell’s Reserve 10 Year

Not rated yet

No notes yet.

Flavor Profile

Jack Daniel’s 10 Year Russell’s Reserve 10 Year
sweetnessspiceoakfruitheatnuttiness

Axis by axis, biggest gap first

fruit 6/4 fruit: Jack Daniel’s 10 Year 6 out of 10, Russell’s Reserve 10 Year 4 out of 10
sweetness 7/6 sweetness: Jack Daniel’s 10 Year 7 out of 10, Russell’s Reserve 10 Year 6 out of 10
spice 5/6 spice: Jack Daniel’s 10 Year 5 out of 10, Russell’s Reserve 10 Year 6 out of 10
oak 7/8 oak: Jack Daniel’s 10 Year 7 out of 10, Russell’s Reserve 10 Year 8 out of 10
heat 5/4 heat: Jack Daniel’s 10 Year 5 out of 10, Russell’s Reserve 10 Year 4 out of 10
nuttiness 4/3 nuttiness: Jack Daniel’s 10 Year 4 out of 10, Russell’s Reserve 10 Year 3 out of 10

Flavor Profile Differences

The fruit-versus-grain contrast drives this one.

  • Jack Daniel’s 10 Year: The return of an age-stated Jack Daniel's after more than a century. Ten years add dark fruit, cocoa and real oak to the familiar banana-and-caramel Lynchburg profile.
  • Russell’s Reserve 10 Year: Ten years of Wild Turkey at a restrained 90 proof, which trades the 101's punch for polish. More oak and more composure, and one of the better age-stated bottles at its price.

Which One Should You Choose?

  • Go with Jack Daniel’s 10 Year if you want an older, oak-forward Jack Daniel's with dark fruit and cocoa with slightly more proof behind it.
  • Go with Russell’s Reserve 10 Year if you want an age-stated, oak-forward Wild Turkey with the volume turned down at a significantly lower price point and without hunting for it.

Best enjoyed neat, rocks (Jack Daniel’s 10 Year); neat, rocks (Russell’s Reserve 10 Year).