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Jack Daniel’s 12 Year vs Joseph Magnus Straight Bourbon
Comparing Jack Daniel’s 12 Year and Joseph Magnus Straight Bourbon is a closer contest than it looks — both are traditional Tennessee whiskeys, separated mainly by proof (107 vs. 100).
Key Specifications
| Feature | Jack Daniel’s 12 Year | Joseph Magnus Straight Bourbon |
|---|---|---|
| Type / Style | Traditional Tennessee Whiskey | Traditional Bourbon |
| Mash Bill 1 | 80% corn, 8% rye, 12% malted barley | Not disclosed |
| Age | 12 years | No age statement |
| Proof | 107 proof (53.5% ABV) +7 proof | 100 proof (50% ABV) |
| Approx. Price 2 | ~$80 – $120 | ~$85 – $100 ~$8 less |
| Availability | Limited | Widely available easier to find |
- Joseph Magnus Straight Bourbon does not publish an official mash bill.
- US shelf prices as of 2026-10; they vary widely by market.
AG’s Rating and AG’s Notes
Jack Daniel’s 12 Year
Not rated yetNo notes yet.
Joseph Magnus Straight Bourbon
Not rated yetNo notes yet.
Flavor Profile
Jack Daniel’s 12 Year Joseph Magnus Straight Bourbon
Axis by axis, biggest gap first
oak 8/6 oak: Jack Daniel’s 12 Year 8 out of 10, Joseph Magnus Straight Bourbon 6 out of 10
fruit 6/8 fruit: Jack Daniel’s 12 Year 6 out of 10, Joseph Magnus Straight Bourbon 8 out of 10
heat 6/5 heat: Jack Daniel’s 12 Year 6 out of 10, Joseph Magnus Straight Bourbon 5 out of 10
nuttiness 4/5 nuttiness: Jack Daniel’s 12 Year 4 out of 10, Joseph Magnus Straight Bourbon 5 out of 10
sweetness 8/8 sweetness: Jack Daniel’s 12 Year 8 out of 10, Joseph Magnus Straight Bourbon 8 out of 10
spice 5/5 spice: Jack Daniel’s 12 Year 5 out of 10, Joseph Magnus Straight Bourbon 5 out of 10
Flavor Profile Differences
Oak is doing most of the differentiating here.
- Jack Daniel’s 12 Year: Twelve-year Jack Daniel's at 107 proof. Sweet and creamy, with butterscotch, pipe tobacco and seasoned oak.
- Joseph Magnus Straight Bourbon: Finished in Oloroso sherry, Pedro Ximenez sherry and Cognac casks. The casks layer dried fruit, orange and dark chocolate over the bourbon and leave a long, clove-spiced finish.
Which One Should You Choose?
- Go with Jack Daniel’s 12 Year if you want a sweet, creamy, well-aged Jack Daniel's with pipe tobacco and oak with slightly more proof behind it.
- Go with Joseph Magnus Straight Bourbon if you want a sherry-and-Cognac-finished bourbon full of dried fruit and dark chocolate at a slightly lower price point.
Best enjoyed neat, rocks (Jack Daniel’s 12 Year); neat (Joseph Magnus Straight Bourbon).