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Jack Daniel’s 12 Year vs Rowan's Creek
On paper Jack Daniel’s 12 Year and Rowan's Creek are near neighbours — both traditional Tennessee whiskeys — so price (~$80 – $120 vs. ~$40 – $50) is what actually decides it.
Key Specifications
| Feature | Jack Daniel’s 12 Year | Rowan's Creek |
|---|---|---|
| Type / Style | Traditional Tennessee Whiskey | Traditional Bourbon |
| Mash Bill 1 | 80% corn, 8% rye, 12% malted barley | Not disclosed |
| Age | 12 years | No age statement |
| Proof | 107 proof (53.5% ABV) +7 proof | 100.1 proof (50.0% ABV) |
| Approx. Price 2 | ~$80 – $120 | ~$40 – $50 ~$55 less |
| Availability | Limited | Widely available easier to find |
- Rowan's Creek does not publish an official mash bill.
- US shelf prices as of 2026-10; they vary widely by market.
AG’s Rating and AG’s Notes
Jack Daniel’s 12 Year
Not rated yetNo notes yet.
Rowan's Creek
Not rated yetNo notes yet.
Flavor Profile
Jack Daniel’s 12 Year Rowan's Creek
Axis by axis, biggest gap first
oak 8/4 oak: Jack Daniel’s 12 Year 8 out of 10, Rowan's Creek 4 out of 10
sweetness 8/6 sweetness: Jack Daniel’s 12 Year 8 out of 10, Rowan's Creek 6 out of 10
spice 5/7 spice: Jack Daniel’s 12 Year 5 out of 10, Rowan's Creek 7 out of 10
fruit 6/4 fruit: Jack Daniel’s 12 Year 6 out of 10, Rowan's Creek 4 out of 10
nuttiness 4/2 nuttiness: Jack Daniel’s 12 Year 4 out of 10, Rowan's Creek 2 out of 10
heat 6/5 heat: Jack Daniel’s 12 Year 6 out of 10, Rowan's Creek 5 out of 10
Flavor Profile Differences
Barrel influence is the main separator.
- Jack Daniel’s 12 Year: Twelve-year Jack Daniel's at 107 proof. Sweet and creamy, with butterscotch, pipe tobacco and seasoned oak.
- Rowan's Creek: A small-batch Willett bottling that tastes rye-forward and herbal. Honey and caramel sit under mint, hay and warm spice, with a peppermint lift on the finish.
Which One Should You Choose?
- Go with Jack Daniel’s 12 Year if you want a sweet, creamy, well-aged Jack Daniel's with pipe tobacco and oak with slightly more proof behind it.
- Go with Rowan's Creek if you want an herbal, minty, rye-forward Willett bottling at a significantly lower price point and without hunting for it.
Best enjoyed neat, rocks (Jack Daniel’s 12 Year); neat, old-fashioned, cocktails (Rowan's Creek).