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Jim Beam Black vs Willett Pot Still Reserve

Comparing Jim Beam Black and Willett Pot Still Reserve reveals a matchup between a traditional, spice-driven Kentucky staple and a modern, even-keeled craft expression.

Key Specifications

Feature Jim Beam Black Willett Pot Still Reserve
Type / Style High-Rye Bourbon Traditional Bourbon
Mash Bill 1 75% corn, 13% rye, 12% malted barley Not disclosed
Age 7 years No age statement
Proof 86 proof (43% ABV) 94 proof (47% ABV) +8 proof
Approx. Price 2 ~$22 – $28 ~$28 less ~$45 – $60
  1. Jim Beam Black and Willett Pot Still Reserve do not publish an official mash bill.
  2. US shelf prices as of 2026-08; they vary widely by market.

AG’s Rating and AG’s Notes

Jim Beam Black

Not rated yet

No notes yet.

Willett Pot Still Reserve

Not rated yet

No notes yet.

Flavor Profile

Jim Beam Black Willett Pot Still Reserve
sweetnessspiceoakfruitheatnuttiness

Axis by axis, biggest gap first

fruit 3/6 fruit: Jim Beam Black 3 out of 10, Willett Pot Still Reserve 6 out of 10
nuttiness 6/4 nuttiness: Jim Beam Black 6 out of 10, Willett Pot Still Reserve 4 out of 10
sweetness 6/7 sweetness: Jim Beam Black 6 out of 10, Willett Pot Still Reserve 7 out of 10
spice 4/5 spice: Jim Beam Black 4 out of 10, Willett Pot Still Reserve 5 out of 10
heat 3/4 heat: Jim Beam Black 3 out of 10, Willett Pot Still Reserve 4 out of 10
oak 6/6 oak: Jim Beam Black 6 out of 10, Willett Pot Still Reserve 6 out of 10

Flavor Profile Differences

Fruit character is what sets these apart.

  • Jim Beam Black: The extra-aged version of the white label and a considerable step up for a few dollars more. Softer and rounder than Knob Creek with the same family peanut note, at a proof that keeps everything gentle.
  • Willett Pot Still Reserve: Famous first for the pot-still-shaped decanter and second for the whiskey, which is a fair ordering. Pleasant, sweet and fruit-leaning, with a good deal of the price attached to the glass.

Which One Should You Choose?

  • Go with Jim Beam Black if you want the Beam house character at its most affordable and easy-going.
  • Go with Willett Pot Still Reserve if you want a distinctive bottle on the shelf and an easy, fruit-forward pour inside it with slightly more proof behind it.

Best enjoyed neat, rocks, cocktails (Jim Beam Black); neat, rocks (Willett Pot Still Reserve).