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Joseph Magnus Straight Bourbon vs Jack Daniel’s 12 Year
Comparing Joseph Magnus Straight Bourbon and Jack Daniel’s 12 Year is a closer contest than it looks — both are traditional bourbons, separated mainly by proof (100 vs. 107).
Key Specifications
| Feature | Joseph Magnus Straight Bourbon | Jack Daniel’s 12 Year |
|---|---|---|
| Type / Style | Traditional Bourbon | Traditional Tennessee Whiskey |
| Mash Bill 1 | Not disclosed | 80% corn, 8% rye, 12% malted barley |
| Age | No age statement | 12 years |
| Proof | 100 proof (50% ABV) | 107 proof (53.5% ABV) +7 proof |
| Approx. Price 2 | ~$85 – $100 ~$8 less | ~$80 – $120 |
| Availability | Widely available easier to find | Limited |
- Joseph Magnus Straight Bourbon does not publish an official mash bill.
- US shelf prices as of 2026-10; they vary widely by market.
AG’s Rating and AG’s Notes
Joseph Magnus Straight Bourbon
Not rated yetNo notes yet.
Jack Daniel’s 12 Year
Not rated yetNo notes yet.
Flavor Profile
Joseph Magnus Straight Bourbon Jack Daniel’s 12 Year
Axis by axis, biggest gap first
oak 6/8 oak: Joseph Magnus Straight Bourbon 6 out of 10, Jack Daniel’s 12 Year 8 out of 10
fruit 8/6 fruit: Joseph Magnus Straight Bourbon 8 out of 10, Jack Daniel’s 12 Year 6 out of 10
heat 5/6 heat: Joseph Magnus Straight Bourbon 5 out of 10, Jack Daniel’s 12 Year 6 out of 10
nuttiness 5/4 nuttiness: Joseph Magnus Straight Bourbon 5 out of 10, Jack Daniel’s 12 Year 4 out of 10
sweetness 8/8 sweetness: Joseph Magnus Straight Bourbon 8 out of 10, Jack Daniel’s 12 Year 8 out of 10
spice 5/5 spice: Joseph Magnus Straight Bourbon 5 out of 10, Jack Daniel’s 12 Year 5 out of 10
Flavor Profile Differences
Oak is doing most of the differentiating here.
- Joseph Magnus Straight Bourbon: Finished in Oloroso sherry, Pedro Ximenez sherry and Cognac casks. The casks layer dried fruit, orange and dark chocolate over the bourbon and leave a long, clove-spiced finish.
- Jack Daniel’s 12 Year: Twelve-year Jack Daniel's at 107 proof. Sweet and creamy, with butterscotch, pipe tobacco and seasoned oak.
Which One Should You Choose?
- Go with Joseph Magnus Straight Bourbon if you want a sherry-and-Cognac-finished bourbon full of dried fruit and dark chocolate at a slightly lower price point.
- Go with Jack Daniel’s 12 Year if you want a sweet, creamy, well-aged Jack Daniel's with pipe tobacco and oak with slightly more proof behind it.
Best enjoyed neat (Joseph Magnus Straight Bourbon); neat, rocks (Jack Daniel’s 12 Year).